How to use social media to promote your ecommerce business
So many people now use ecommerce to purchase goods and services that it really is vital to have a high online profile for your business. There are many ways of promoting an ecommerce business but these...
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SEO and Google 2013 v 2012 – See What Works and Worked for SEO
There’s been a lot of changes in SEO and Social Media in 2013, with more set for 2014. If you want a chat about it all, then give us a call! The post SEO and Google 2013 v 2012 – See What Works and...
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Social Media, SEO and Building your Online Brand
This video dates back to 2011, but the points that it makes are as true today as they were back then, if not more so. The reasons for this are many, not the least being that Google and the other Search...
View ArticleHow To Create The Perfect Brand
These day’s business owners just have to understand that it’s really not enough just to offer a product or service and then call this your ‘brand’. No, you really need to sit down and think what your...
View ArticleMore News on Google’s Penguin Upate
So it has been confirmed, Google released the latest incarnation of their Penguin Link Checking beastie in mid October. Before the release there was a lot of speculation about what it would all mean...
View ArticleTop Tips for Website Design in 2015
Every business needs a website. However, simply having a presence online is not enough. You must make sure that the website looks as good as possible and that it provides your customers with the...
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Is Your Business Ready for the Year of the Mobile Device?
There has been some very interesting data published on the way we use the Internet in the last few days. Admittedly it covers usage in the USA, but there will be many similarities to the UK, so it is...
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Brands, Content Marketing, Analytics and SEO
When it comes to online marketing and websites, how can you tell if your SEO or your Brand building (perhaps via content marketing) is working the best at bringing in those visitors? Well it is really...
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What Are Your Real Marketing Priorities for 2017?
At Rouge we build websites that work, by which we mean they convert visitors to customers or impart the information that the website ‘s owners want others to have. But before the website can do its...
View ArticleSEO in 2018 and the Implications for Website Content
SEO, or Search Engine Optimisation is all about ensuring that a website is configured so that Google and the other Search Engines ‘like what they see’ and list it when people search for relevant...
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Top 5 Digital Marketing Trends
Top 5 Digital Marketing Trends That Will Help In Promoting Your Brand! There is an old story about the man who designed the perfect mousetrap, one that was humane, easy to use and where the mouse never...
View ArticleThe Digital Market Place – The Rapid Rate Of Change
2019 is already a year of groundbreaking changes, some of which you may, before reading this article, not have heard about. Of course, a lot of the predictions for 2019 / 2020 are to do with currently...
View ArticleDigital Marketing FAQ
How do you do digital media marketing? Digital Marketing consists of Search Engine Optimisation (SEO), Content Marketing, Social Media Posting, Pay Per Click (Adwords), Affiliate Marketing, Email...
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The effects of COVID-19 travel on the brands of influencers
There’s been a growing public debate over recent weeks about social media stars travelling to luxury locations abroad during tough COVID-19 restrictions back home. High-profile politicians, TV hosts...
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New ONS figures – The Great Digital Divide: Mapping the UK’s Internet Non-users
In the Government’s 2014 “Digital Inclusion Strategy”, the target was set to ensure everyone who can be digitally capable will be by 2020. Our new analysis of the latest data released by the ONS...
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TikTok Haul of Fame – Which fashion brands are owning the #Haul trend?
You might remember watching haul videos – where people share their new buys with the world online – on YouTube in the 2010s and thanks to social media platform TikTok, a decade later they’re enjoying a...
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